Simple rubber band adds macro lens to any smartphone

Sometimes, the simplest gadgets turn out to be the most useful, and such is the case with the Macro Cell Lens Band.

What you see here is pretty much what you get: a rubber band with an embedded macro lens that you can wrap around any smartphone to take close-up photos. When not in use, you can simply wear it on your wrist or store it in your wallet on a credit card.

There are a number of add-on lenses available for the iPhone, such as SLR Mount and the Olloclip, but they're not always cheap. The Macro Cell Lens Band? Only $15.

The accessory has already proved to be quite popular, as it's currently sold out at Photojojo.

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